Cookie Policy

This is the Cookie Policy of the website https://www.altanova-group.com/ (hereinafter, the “Site”), managed by ISA-Altanova Group Srl , with registered office in Milan (hereinafter, “Altanova” or the “Data Controller”), which can be contacted at the following e-mail address privacy@altanova-group.com.

Altanova, as Data Controller, hereby provides information regarding the use of cookies on the Site, their purposes thereof, users rights and the options available to manage cookies. In particular, this page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or 'break' certain elements of the site functionality.

This Cookie Policy may be subject to changes, also as a consequence of possible regulatory amendments and/or integrations. In any case, changes will be notified in advance and the user can always consult the text of this Cookie Policy constantly updated on the Site, as well as view any relevant information in the Privacy Information Notice available on the Site.

What Are Cookies

As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. In particular, cookies are small text strings that the Site sends to the user's terminal (e.g. computer, smartphone, tablet), where they are stored and then sent back to the same Site the next time the same user visits it.

What Are Cookies Used For

The use of cookies offers several advantages when providing information society services, including: (i) facilitating the user's browsing on the Site and access to the multiple services offered; (ii) avoiding the need for the user to set up the general characteristics each time he/she accesses the Site; (iii) promoting the improvement of the services provided through the Site, as a result of the corresponding analysis of the information obtained through the cookies installed; (iv) fostering personalized commercial initiatives based on the choices made by the user.

The Cookies We Set

The cookies used on this Site may be distinguished on the basis of the following criteria:

a. who manages cookies:

  • first party cookies: these are cookies installed directly by the Data Controller (or processors acting on its behalf) through the Site. The Data Controller processes the data collected from the first party cookies for its own purposes, regardless of whether it programmed the cookie itself or has implemented the cookie of another legal entity (see the list of processors which cookies are used on the Site here);
  • third party cookies: these are cookies installed through the Site by parties other than Altanova and processed by such third-parties for purposes only the latter determines. In particular, such cookies are controlled in their entirety by the relevant third party as set out in their respective privacy and cookie policies. Third parties use cookies to track user behavior on the Site and across other third-party websites (especially for user-specific advertising). For the full list of third-party partners that use third-party cookies on the Site, and more information on the purpose of such cookies and settings to accept or refuse such cookies, please refer to their privacy policy by clicking here;

b. the time they remain enabled:

  • session cookies: these cookies store the necessary information during the browsing session and are deleted immediately after the session expires, i.e. when the browser is closed;
  • persistent cookies: these cookies are stored on the user's hard disk and the Site reads them each time the user visits the Site. A persistent cookie has a specific expiry date, after which it will stop working;

c. the purpose:

  • technical cookies: these cookies are necessary to allow the user to browse the Site and to benefit from its functionalities. If strictly necessary for the use of the Site, these cookies do not require the user’s prior consent and cannot be switched off. Without these cookies some services or functions could not be provided and the browsing of the Site would not be easy and functional;
  • analytics cookies: these cookies are used to obtain statistical information, in an aggregate manner or not, on the number of users accessing the Site and about how the Site is used. Where required by the applicable laws, if the user does not consent to these types of cookies, the Data Controller will not be able to improve the Site based on information from the user’s visit;
  • profiling cookies: these cookies are used to trace the user’s profile in order to display advertisements on the Site target on the basis of the user’s interests, tastes and consumption habits. If the user does not consent to these types of cookies, he/she will experience less targeted advertising (but not less advertising overall).

How to manage cookies

Except for technical essential cookies which are necessary for the functioning of the Site, the Data Controller will only use cookies with the user’s prior consent. In principle, it is possible to use the Site without cookies, but it may alter the functioning or availability of the Site. If the user wishes to make use of the full Site features, he/she should accept cookies that enable to use certain features or make it more convenient for the user to do so. The user can exercise his/her choice per cookie purpose as provided below.

In particular, pursuant to the applicable data protection laws, the installation of functional (i.e. technical cookies other than strictly necessary, as explained above), analytics and third party profiling cookies requires . If the user consents to the installation of cookies, Altanova will track his/her consent by means of a technical cookie. Thus, the cookie banner will not be shown to the user in case of subsequent visits to the Site.

The user can object to the use of cookies at any time with effect for the future by clicking on the “Cookie Policy” link available from the footer of the Site pages, without compromising the ability to visit the Site and enjoy its contents. Please note that the user can also exercise his/her rights regarding the personal data that are collected by way of cookies, as described in the Site Privacy Information Notice or in the Data Controller’s partners privacy notices, as provided in the tables below. 

In addition to giving the specific consent to the use of certain or all cookies, other than strictly necessary technical cookies, upon first access to the Site or when the Data Controller introduces new cookies on the Site, by modifying the settings of the browser used, the user can also decide to generally subject the installation of any type of cookie to his/her acceptance or to generally prevent it.  Each browser’s setup is different and it is described in the "Help" menu of the browser itself. In order to understand how to set the cookies, the user can consult the instructions provided by the providers of the most popular browsers, which are available at the following links:

Google Chrome

Mozilla Firefox

Internet Explorer

Opera

Safari

Where the user uses a different browser, Altanova recommends to check the manual of the specific browser used in order to understand how to configure the cookie management.

Furthermore, with specific reference to third party cookies, users are free to block the installation of all or some of these cookies or to withdraw their consent at any time, without compromising their ability to visit the Site and enjoy its contents. In order to proceed with the deactivation or to find out how to do it, please also read carefully the third party cookie information notices following the links in the table above. The user can also manage his/her preferences on third party cookies by visiting the website Your Online Choices or All About Computer Cookies and following the instructions provided there. 

The cookies used by the Site

The Site uses technical, analytics cookies and profiling cookies.

Technical cookies (first party and third party)

Technical cookies are those that the Data Controller uses for the sole purpose of allowing the user to visit the Site and enjoy it. The following technical cookies are currently used on the Site:

Name of the party placing the cookie

Cookie
name

Cookie
purpose

Cookie retention

 Link

Altanova Group

cb-enabled

This cookie is used to determine if the visitor has given consent to the use of cookies.

1 year

Privacy Policy - Altanova Group
(altanova-group.com)

Google

rc::a

This cookie is used to distinguish between humans and robots. This is useful for the website, in order to make valid reports on the use of the site.

Persistent

Norme sulla privacy –
Privacy e termini – Google

Google

rc::c

This cookie is used to distinguish between humans and robots.

Session

Norme sulla privacy –
Privacy e termini – Google

 

Other than as per the general browser settings (as explained above), the User can generally deactivate first party technical cookies that are strictly necessary (i.e. not requiring the user's consent) by clicking on the relevant links listed above or, in case of third party cookies, by accessing the respective privacy information notices and, where relevant, consent forms. However, by deleting or blocking these cookies, the Site (or its functionalities) may not work properly or efficiently.

Analytics cookies (first party and third party)

Analytics cookies are used on the Site to collect statistical information, in an aggregate or individual manner, on the number of users accessing the Site and about how they visit the Site. Without the user's consent, the Data Controller will not be able to improve the Site based on information from the user's visit.

The following analytics cookies, including third party analytics cookies, are installed on the Site:

 

Name of the party placing the cookie

Cookie name

Cookie purpose

Cookie retention

 Link

Altanova Group

_hssc

It identifies whether the cookie data needs to be updated in the visitor's browser.

1 day

Privacy Policy - Altanova Group
(altanova-group.com)

Altanova Group

__hssrc

Used to recognize the user's browser upon returning to the website.

Session

Privacy Policy - Altanova Group
(altanova-group.com)

Altanova Group

__hstc

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

1 year

Privacy Policy - Altanova Group
(altanova-group.com)

Altanova Group

_ga

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

2 years

Privacy Policy - Altanova Group
(altanova-group.com)

Altanova Group

_gat

Used by Google Analytics to limit the frequency of requests

1 day

Privacy Policy - Altanova Group
(altanova-group.com)

Altanova Group

_gid

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

1 day

Privacy Policy - Altanova Group
(altanova-group.com)

Hotjar

_hjAbsoluteSession
InProgress

This cookie is used to count how many times a site has been viewed by different visitors; for this purpose the visitor is assigned a random identification number, which allows the visitor not to be counted twice.

1 day

Hotjar - Privacy Policy

Hotjar

_hjFirstSeen

This cookie is used to determine whether the visitor has already visited the site or is a new visitor.

1 day

Hotjar - Privacy Policy

Hotjar

_hjid

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

1 year

Hotjar - Privacy Policy

Hotjar

_hjid

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

Persistent

Hotjar - Privacy Policy

Hotjar

_hjIncludedInPage
viewSample

Used to detect whether the user's navigation and interactions are included in the analysis of the website's data.

1 day

Hotjar - Privacy Policy

Hotjar

_hjTLDTest

Records statistical data on user behavior on the website. These are used for internal analysis by the site operator.

Session

Hotjar - Privacy Policy

Google

AnalyticsSync
History

Used in the context of data synchronization with the third party analytics service.

29 days

Norme sulla privacy –
Privacy e termini – Google

Hubspot

hubspotutk

It Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.

1 year

HubSpot Privacy Policy

 

Profiling Cookies (first party and third party)

Profiling cookies are used to create a profile of the user, based on his/her preferences and interests when surfing the net, in order to offer targeted advertisements. In this way, the advertisements shown on the Site can be more interesting for the user.

Profiling cookies are installed by third parties who act as independent data controllers. Please find below the list of the third party profiling cookies currently used on the Site, together with the link to the privacy information pages created by their product developers.

Name of the service / party placing the cookie

Cookie name

Cookie purpose

Cookie retention

 Link

Hubspot

__ptq.gif

Not classified.

Session

HubSpot Privacy Policy

Altanova Group

_fbp

Used by Facebook to deliver a series of advertising products such as offers in real time from third party advertisers.

3 months

Privacy Policy - Altanova Group
(altanova-group.com)

Linkedin

bcookie

Used by the LinkedIn social network service to track the use of integrated services.

2 years

LinkedIn Privacy Policy

Linkedin

bscookie

Used by the LinkedIn social network service to track the use of integrated services.

2 years

LinkedIn Privacy Policy

Hubspot

embed/v3/
counters.gif

It collects data on user preferences and / or interaction with web campaign content. This data is used on campaign and CRM platforms used by website owners to promote events or products.

Session

HubSpot Privacy Policy

Linkedin

lang

Posted by LinkedIn when a webpage contains an integrated "Follow Us" panel.

Session

LinkedIn Privacy Policy

Linkedin

lidc

Used by the LinkedIn social network service to track the use of integrated services.

1 day

LinkedIn Privacy Policy

Facebook

tr

Used by Facebook to deliver a variety of advertising products such as real-time offers from third party advertisers.

Session

Facebook

Linkedin

UserMatchHistory

Used to track visitors across multiple websites in order to present relevant advertisements based on visitor preferences.

29 days

LinkedIn Privacy Policy

 

Data Transfer

The data processing carried out in the context of this Cookie Policy may entail the transfer to third countries outside the European Economic Area which do not benefit from a decision of adequacy by the European Commission and do not offer the same level of data protection as in the European Union, including USA. In such case, the Data Controller has implemented appropriate safeguards, including the stipulation of standard contractual clauses approved by the European Commission and/or additional contractual measures to ensure the protection of the personal data transferred. Such safeguards are available by reading the Privacy Information Notice or reaching out to Altanova at the contact details below.

With specific reference to the information collected by means of the third party cookies used in the Site, instead, such third-party cookies may entail the transfer of the user’s personal data by the corresponding third parties (as identified above in this Cookie Policy) to countries outside the European Economic Area. These international transfers of data (if any), are controlled in its entirety by the relevant third party as set out in their respective privacy and cookie policies available at the links provided above.

More Information

For further information, including on privacy rights and how to exercise them, please read the Privacy Information Notice available on the Site or contact the Data Controller at the following e-mail address privacy@altanova-group.com.